Sony Music Entertainment - Coordinator, Digital Marketing

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

About the Position

We are looking for a Coordinator, Digital Marketing to support Columbia Records who is passionate about music, internet culture, paid media, trends and analytics. In order to provide top-notch service to our artists, you will assist in conceptualizing compelling campaigns and then execute measurable initiatives in order to increase engagement and growth across different channels. We're looking for a talented, charismatic individual who is eager to play a significant role on our Digital Team and contribute to cutting edge creative campaigns that make their mark on the internet forever.

Responsibilities

  • Assist in the creation and execution of artists’ messaging calendars across social media, websites, and email newsletters, ensuring timely and accurate content delivery. Collaborate with digital marketing managers and product managers to coordinate content delivery, ensuring seamless execution across platforms.

  • Monitor online chatter and communities, providing regular updates and insights to the senior team to inform strategy and engagement efforts. Gather and collate information to prepare comprehensive reports for senior management, inclusive of ongoing strategies and placements.

  • Maintain digital assets by managing link maintenance, video descriptions, tags, and other essential elements to ensure consistency and accuracy across all digital platforms.

  • Assist in developing and executing plans to highlight and stimulate user-generated content, fostering a vibrant and engaged online community.
    Work closely with the digital marketing team to support various projects and initiatives, demonstrating a team player attitude and a willingness to assist wherever needed.

Requirements

  • At least 1 year of relevant music and/or digital marketing experience.

  • Proficiency in social media platforms and a deep understanding of internet culture.

  • Basic HTML skills.

  • Experience with photo and video editing tools.

  • Comprehensive knowledge of overall digital trends and resources.

  • Communication Skills: Superb written and oral communication skills for effective collaboration and content creation.

  • Organizational Skills: Extremely detail-oriented and organized, with the ability to manage multiple tasks and meet deadlines consistently.

  • Creativity and Innovation: Creative, collaborative, and innovative thinker with a self-starter attitude and exceptional follow-up skills.

  • Adaptability: Adaptive to change and flexible in adapting to re-prioritized tasks and evolving job responsibilities.

  • Teamwork: A team player who is not afraid to roll up their sleeves to help the team.

  • Passion for Music and Pop Culture: Personable and actively engaged in music culture and its consumption across multiple channels, with extensive knowledge of pop culture.

Additional Information

What We Give You:

  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day 

  •  A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best 

  •  An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching 

  •  Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans 

  •  Investment in your professional growth and development enabling you to thrive in our vibrant community. 

  • The space to accelerate progress, positively disrupt, and create what happens next 

  • Time off for a winter recess

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