Abercrombie & Fitch- Assistant/ Associate Copywriter, Social (A&F and kids)
About Abercrombie & Fitch
Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.
About the Position
The role of Copywriter on the A&F Creative Marketing team will focus on the creation of engaging, on-brand copy to appear across social channels. Successful candidates will have a passion for our brand, a high level of engagement on social media, a dynamic voice and in-depth knowledge of fashion and retail trends. All A&F copywriters must possess near-perfect editing and grammar skills and be able to write short, smart, snappy copy that has a clear point of view and a recognizable voice. The ideal applicant is curious, energetic, optimistic and highly collaborative.
Responsibilities
Writing engaging social copy for A&F and abercrombie kids
Generating unique content creation ideas with creative partners
Developing and implementing social strategies to increase awareness/ engagement
Staying on top of social trends and language
Writing copy for organic social feed, stories and platforms
Helping write copy for paid media, SMS and push notifications
Editing copy based on leadership feedback, changes to product, trends, performance, etc.
Applying high-level campaign messaging to social platforms appropriately
Staying curious and up-to-date on fashion trends & terminology
Performing and sharing competitive research with the team to better inform copy going forward
Qualifications
Bachelor's degree, preferably in English, Creative Writing or Advertising/Copywriting, or related experience
1-3 years of copywriting experience, preferably in the retail space
Basic knowledge of marketing principles
Proficiency in social media and understanding of best practices across platforms
Strong written/ verbal communication & exceptional editing skills
Seamless collaboration skills, including openness to copy coming from anywhere
Ability to multitask and meet tight deadlines in a fast-paced, ever-changing environment
Open to providing feedback and receiving constructive criticism
An ongoing interest in fashion & familiarity with our brand/ competitors
Self-starter mindset with the ability to project manage requests as needed
Working knowledge of Microsoft Office, Teams & Adobe Creative Suite
Other information
Our Values
We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.
What You'll Get
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
Incentive Bonus Program
Paid Time Off and Work From Anywhere Flexibility
Paid Volunteer Day per Year, allowing you to give back to your community
Merchandise Discount
Medical, Dental and Vision Insurance Available
Life and Disability Insurance
Associate Assistance Program
Paid Parental and Adoption Leave
Access to Carrot to support your unique parenthood journey
Access to Headspace dedicated to creating healthier, happier lives from the inside out
401(K) Savings Plan with Company Match
Opportunities for Career Advancement, we believe in promoting from within
A Global Team of People Who'll Celebrate you for Being YOU
Additional Information
ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER
Notice (For Colorado, New York, California and Washington): The recruiting pay range for this position is $50,000 - $62,000. Factors that may be used to determine your actual salary may include your specific skills, your years of experience, your work location, comparison to other employees in similar or related roles, or market demands. The range may be modified in the future.
